Anaphase Promotions cc serves as an outlet for items designed and offered by Project Showroom. This provides a focused and structured approach to delivery of products manufactured on order.

The following factors necessitate the involvement of both Anaphase Promotions cc and Project Showroom:

  1. Design: Very few of these SMME's are literate. Design of new products and original designs require the skills provided by Project Showroom. For example, corporate logos are translated into a graphic in order to calculate the number of beads required and establish a fair manufacturing cost. This graphic is supplied to the bead workers to manufacture the specific design.
  2. Project management: Production and time management as well as completion by deadline dates are managed to ensure that the product reach the client in time.
  3. Quality control: Project Showroom each beaded item, counts the items ensure that quantities ordered are delivered and check the quality of the work to ensure that it meets a set standard.
  4. Transport: These communities are based approximately 100 - 200 km from Pretoria. Transport to, and from, the rural areas are only possible by bus or taxi. Anaphase Promotions ventures into these rural areas to collect the items, check the quality and deliver it on behalf of these SMME's to the clients in Pretoria and Johannesburg.
  5. Training: We aim to implement a system where trainers are identified within these communities. (Bead workers whose work meet set standards). These "trainers" will be requested to assist the bead workers whose work do not comply with the standard of the other bead workers as part of a training program where the workers teach each other to deliver product of equal standard. This will only take place once resources are available.
  6. Pricing and fair labour practise: Anaphase Promotions cc, as marketing and sales support to the project, conducts regular price comparisons on the Internet and in the market place. Price control is applied by maintaining prices within range of the average market related selling price. Consolidating efforts and combining orders also place Project Showroom in a better position to negotiate bulk purchase pricing for raw materials. Raw materials are supplied, an average manufacturing time per item (depends on the item) is calculated and a rate complying to the minimum wage per hour is paid to the bead workers for their work. Please also note that the bead workers have very little expense as the raw materials are dropped off in the rural areas when the orders are placed and collected upon completion, so no transport expenses are incurred.
  7. Marketing, sales and communication: Anaphase Promotions cc maintains this web site, providing these communities with a web presence. http://www.e-spectations.com, handles the online marketing of these web sites. This exposed Project Showroom and the communities based in Mpumalanga to the International market place via US and UK distributors already affiliated with Anpahase Promotions cc. International orders are currently handled and distributed by Anaphase Promotions cc, with Project Showroom focusing on the production.


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